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    <lastmod>2022-08-30</lastmod>
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      <image:title>Clients - Make it stand out</image:title>
      <image:caption>Little Red Barn Mobile Petting Farm makes Atlanta-area events memorable with furry farm friends. With over 30 years of experience, Catherine Horton and her team brings her crew of friendly, well-behaved farm animals to children’s birthday parties, preschools and local events and festivals. Little Red Barn partnered with SALT on: Website design Marketing messaging</image:caption>
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      <image:title>Clients - Make it stand out</image:title>
      <image:caption>Eleanor Joseph &amp; Associates provides legal services to help clients navigate the complex world of lobbyist compliance. Eleanor Joseph &amp; Associates partnered with SALT on: Website design LinkedIn strategy Google My Business update "Carolyn was a fabulous partner to lead our digital marketing update. Now we have a beautiful and functional website, Google My Business page and LinkedIn presence. Our team enjoyed working with Carolyn - she made the process simple and fun. We're proud to publish our new site and highly recommend SALT's services!" - Ellie Joseph, JD</image:caption>
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      <image:title>Clients - Make it stand out</image:title>
      <image:caption>Top College Consultants helps students with autism, ADHD or other learning differences navigate college admissions. With a team of expert consultants, TCC has helped students get admitted and win scholarships from over 110 universities nationwide. TCC founder Dr. Eric Endlich partnered with SALT on: Messaging strategy Website redesign Graphic design templates &amp; guides “SALT did a fabulous job on the Top College Consultants website, organizing a huge amount of content and making the pages clean, eye-catching and user-friendly. Carolyn was a joy to work with--responsive and professional, with a keen eye for marketing. I can't recommend SALT highly enough!” -Dr. Eric Endlich, Founder and educational consultant</image:caption>
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      <image:title>Clients - Make it stand out</image:title>
      <image:caption>Once Like A Spark is a creative and collaborative team that provides wedding services in 25+ markets with a personal approach and local feel. They've curated a team of experts to provide wedding photo and video services with more coming soon! Once Like A Spark partnered with SALT on: New product launch strategy Project management Launch messaging and execution “Carolyn came alongside my team in 2021 to bring life to a strategic project that we could not have pulled off without her. Carolyn is incredibly creative, reliable, and personable. She brings a ton of experience and know-how to the table and proved herself to be an agile partner as our ideas evolved throughout the course of the project. If you are looking for a marketing partner who understands your brand voice and vision, and can turn your big dreams into reality, I cannot recommend Carolyn enough.” -Ashley Steele, CEO &amp; Founder</image:caption>
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      <image:title>Clients - Make it stand out</image:title>
      <image:caption>Peak Trading Research provides actionable insights across agriculture, energy, and metals commodity markets to give Peak clients a real trading edge. With proprietary AlgoLab technology, Peak traders know fast and first. Peak partnered with SALT on: Messaging strategy Website redesign Linkedin strategy “Working with Carolyn and SALT has been a great opportunity for us to focus our messaging strategy and get access to new clients. She has been fantastic in changing every aspect of our marketing strategies...even parts we weren't aware needed fixing." Dave Whitcomb, Founder &amp; Head of Reserach</image:caption>
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      <image:title>Clients</image:title>
      <image:caption>Spectrum Transition Coaching prepares students and adults with Autism for success in college, career and life. With her personalized coaching practice, founder and coach Beth Felsen helps adults with autism reach their goals and thrive. Beth partnered with SALT on: Website update and blog launch Digital tool analysis CRM set up and design Email marketing campaigns “Thanks to SALT, I am managing my increasing client load with confidence. I look forward to our continuing partnership! Carolyn is a great at what she does. She can quickly translate my musings into clear, concise, and detailed proposals. Her work product, recommendations, and knowledge base are exceptional. - Beth Felsen, M.A., Autism specialist</image:caption>
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      <image:title>Clients - Make it stand out</image:title>
      <image:caption>Integrated ADHD Coaching helps adults with ADHD overcome challenges to create their future. With group and individual options, Integrated ADHD Coaching combines practical, regulatory, emotional and intellectual elements in their balanced approach. We partnered on: Website design Marketing messaging “Working with SALT was such a great experience. Carolyn really took the time to understand my needs and had creative ideas when I struggled to formulate what I was looking for. SALT offers a suite of services to grow your business and at a pace that suits your needs with exceptional value and support.”' - Danielle Ogno, Founder</image:caption>
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      <image:title>Clients - Make it stand out</image:title>
      <image:caption>Rock Point Investments is an investment advisory firm focused on creative real estate projects throughout the US. With experience on both sides of the transaction, Rock Point is a trusted partner to both developers and investors. Founder Nate Reiske partnered with SALT on: Website design Marketing messaging LinkedIn and launch strategy “Carolyn was the perfect partner as I launched my company. She led with solutions to define our message, build awareness and create a strong digital presence. I couldn’t be happier with the results and I hope to work with her again soon!” -Nate Reiske, Founder and principal</image:caption>
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      <image:title>Clients - Make it stand out</image:title>
      <image:caption>Apollo Academy is a one-room schoolhouse for the 21st century coming soon to South Tampa with a focus on building real-world skills in a creative environment. Founder Beth Ann Valavanis brings her business background to this revolutionary approach to education. Apollo Academy partners with SALT on: Marketing strategy Social media strategy Email communications Website content &amp; development Carolyn always far exceeds expectations. She consistently overdelivers on promises and timelines. She is extremely organized and brings a keen marketing perspective to every project or task. She has gone above and beyond in understanding my market and uses a systematic approach to execute on all of the developed marketing strategies. I do not know what I would do without her partnership! -Beth Ann Valavanis, Founder &amp; head of school</image:caption>
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      <image:title>Clients</image:title>
      <image:caption>Treasure Texts is a Minneapolis based startup with a mission to combat loneliness in seniors. Treasure Texts allows friends &amp; family to share memories in minutes that delight for days. Inspired to create joy during the COVID-19 pandemic, founder and CEO Mana Bhatt Sanghvi partnered with SALT on: Website design Branding Social strategy and templates "What I've loved and enjoyed most about our experience is SALT's willingness to roll up their sleeves and leverage talents to build structure on the aesthetics and visual imagery. Then Carolyn empowers me to leverage those tools to deliver and experiment in product creation and business development efforts." - Mana Bhatt Sanghvi, CEO &amp; Founder</image:caption>
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      <image:title>Clients</image:title>
      <image:caption>Collegiate Success Coaching helps college students align their time, academic effort, mindset, and goals for optimal growth. Lynn Palazzo, M.Ed. is exactly the person you’d want helping your child reach their dreams. She has lived and breathed college both as a collegiate educator and as a parent. Lynn partnered with SALT on: Prioritized marketing plan Email marketing campaigns Website design updates “Many thanks to With a Grain of Salt for their help with marketing and website design solutions to bring my feeble social media marketing efforts to life in such a clear way. I think I'm on to something!” - Lynn Palazzo, M.Ed.</image:caption>
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  <url>
    <loc>https://withagrainofsaltcompany.com/home</loc>
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    <lastmod>2025-03-26</lastmod>
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      <image:title>Home</image:title>
      <image:caption>Happy customers &amp; more referrals With great digital branding, we make it easy for customers to recommend your business and refer friends.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5effede2c317b3729786463e/1626112597797-4LJKY5EJW30ZF4DRHQW3/SALT+benefits+-+messaging+icon.png.png</image:loc>
      <image:title>Home</image:title>
      <image:caption>Clear &amp; consistent messaging Everything you do communicates your brand. With SALT, your customers will come to know and love your company.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5effede2c317b3729786463e/1626112538369-0YYODYZCF1VXSNVLB76T/SALT+benefits+-+checklist+icon.png</image:loc>
      <image:title>Home</image:title>
      <image:caption>Out of your head &amp; off your plate From branding to website, email to social strategy, check it all off your to do list.</image:caption>
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      <image:title>Home - SALT gets it.</image:title>
      <image:caption>“SALT has been an incredible marketing partner in helping me launch the website to my company, Treasure Texts.  Carolyn is savvy, scrappy and has an absolutely remarkable work ethic. SALT is both efficient and effective at bringing the brand attributes to life!” - Mana, CEO &amp; Founder of Treasure Texts</image:caption>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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  </url>
  <url>
    <loc>https://withagrainofsaltcompany.com/about</loc>
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    <priority>0.75</priority>
    <lastmod>2025-08-28</lastmod>
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      <image:title>About - Carolyn Noyd</image:title>
      <image:caption>With experience from startups to small/medium businesses, Carolyn knows how to get big results on small budgets. Her eye for aesthetics and drive for action helps SALT clients launch, grow and do what they love. Carolyn served as the Director of Marketing for a study abroad organization for 10 years before starting SALT. Her clients span a variety of industries from college consulting, parenting brands, academic supports, real estate ventures and more.</image:caption>
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      <image:title>About - Why the name SALT?</image:title>
      <image:caption>Humility is at the forefront of who we are. You are the expert. We are here to provide expertise as you work towards your mission. Hence, “take it with a grain of SALT.”</image:caption>
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  <url>
    <loc>https://withagrainofsaltcompany.com/contact</loc>
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    <lastmod>2023-04-21</lastmod>
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